Straightforward pricing with no hidden fees

No setup fees. No integration fees. Badger Maps pays for itself with just the savings on gas.

  • Business
  • $ 58 /mo
  • Per user, billed annually
  • $69 /mo billed monthly
  • Get a 14-Day Free Trial Talk to Sales
  •  
  • Basic CRM integration: 2-way, native, real time
  • ✓ Up to 2,000 records/accounts per license
  • ✓ Lead generation (view up to 20 new leads at a time)
  • ✓ Automated, customizable forms, connected to your CRM
  • ✓ Automated activity/call reports & analytics
  • ✓ Phone & chat support
  • What's included:

  • ✓ Sales mapping & route planner
  • ✓ Route optimization with up to 120 stops
  • ✓ Native mobile apps on Android & iOS
  • ✓ Mobile front-end for all the leading CRMs
  • ✓ Unlimited CRM records
  • ✓ AI-powered customer visit recommendations
  • ✓ Customized data set-up 2
  • ✓ Talk-to-text notes with photos
  • ✓ Follow-up reminders
  • ✓ Mileage tracking & reports
  • ✓ Manager view & team hierarchies with roles & permissions
  • ✓ Account assignment & reassignment
  • ✓ Personalized 1:1 & team training
  • Enterprise
  • $ 95 /mo
  • Per user, billed annually
  • $109 /mo billed monthly
  • Talk to Sales
  •  
  • Advanced CRM integration
  • ✓ Up to 10,000 records/accounts per license (for non integrated users)
  • ✓ Enhanced lead generation (view up to 60 leads at a time)
  • ✓ Customizable forms with conditional fields
  • ✓ Location & time stamped activity reports
  • ✓ Dedicated account manager & support
  • Everything in Business, plus:

  • ✓ API/Developer key access 3
  • ✓ SSO (coming in November 2025)
  • HIPAA compliance & support

The Territory Management Suite

Badger has a suite of territory management products that you can buy independently or add on to your existing plan.

Badger Align

Create & align territories that maximize coverage & minimize overlap with the click of the button.

 

✓ Territory creation

✓ Territory alignment

✓ Weighted & custom metrics

✓ Territory optimization

✓ CRM integration

✓ Scenario planning

✓ Legacy & core account exclusions

 

$20 /mo *

Per territory, billed annually

Minimum of 5 territories

*Price per seat declines to $10/mo after 40 seats

Badger Lead Routing

Route leads to the right rep instantly & automatically.

 

✓ Territory-based lead assignment

✓ Object routing (accounts, contacts, opportunities)

✓ Address to territory matching

✓ Assignment rules

✓ CRM integration

✓ Lead notifications

 

$16/mo *

Per territory, billed annually

$18/mo billed monthly

Minimum of 5 licenses

*Price per seat declines to $10/mo after 40 seats

Badger Insights

Get insights into your territories and team's performance to drive better business decisions.

 

✓ Sales cycle dashboard

✓ Territory insights

✓ CRM Integration

✓ Heat maps, bubble maps, thematic maps

✓ Charts & graphs

✓ Territory comparisons

✓ Demographic overlays

✓ Dynamic reports

 

$50 /mo

Per user (not per territory), billed annually

$60 /mo billed monthly

Badger Scoreboard

View a dynamic display of your sales teams activities and results

 

✓ Dynamic leader boards

✓ Gamification

✓ Charts and graphs

✓ Custom metrics

✓ CRM integration

 

$12 /mo *

Per user, billed annually

$14 /mo billed monthly

Minimum of 5 licenses

*Price per seat declines to $8/mo after 40 seats

Calculate Your ROI with Badger Maps

Badger pays for itself with just the savings on gas, and it increases your top line. The average sales team of 10 using Badger sells an additional $936,000 per year.

Download the ROI SpreadsheetEnable your CRM with Badger Maps

FAQs

Badger Map's CRM integration is free with the purchase of 2 or more Business or Enterprise licenses (excluding NetSuite integrations which are free with the purchase of 5 or more licenses).

Integrating Badger Maps with your CRM is quick and easy. No technical expertise required– our experts will set up a custom integration and provide personalized training tailored to your use case.

Yes, we can always integrate with your CRM. Just ask our team.

Real-time syncing ensures your CRM data is always accurate and up-to-date, so you never miss a beat. This means when records are created, updated, or deleted in either system, it is automatically reflected in the other system- without any need for manual data syncs.

Badger Maps pays for itself with the gas savings alone. Use our ROI calculator to see for yourself. Reps on average report saving 8 hours per week between driving and planning their day, and fit in 2 more meetings each day. Spend less time on busy work and more time selling.

Designed to complement your existing workflow, Badger Maps transforms your current CRM into a mobile CRM solution, helping you streamline customer management, optimize routes, and close more deals – all in one place.

With our intuitive interface and personalized training, your team will be ready to leverage the Advanced CRM Integration in no time.

Badger's data is secured through Amazon's AWS platform, the gold standard in data security. Our app also employs the highest level of security standards, from HTTPS SSL (TLS 1.2) to password encryption. Fully compliant with HIPAA.

Business

Support

One-on-One Training and Support

CRM / Data Integrations

Custom Integration

Routing and Appointment Scheduling

Route Optimization

iOS and Android Calendar Integration

Prospecting

Lead Generation (Prospecting)

Convert Leads to Records

Enhanced Lead Generation

Teams

Team Setup

Team "Custom" Roles / Permissions

Route Sharing and Assignment

Deployment and Onboarding Assistance

Dedicated Team Account Manager and Support

Reporting

Weekly Activity Reports

Custom Record Details

Custom Check-ins

Location Verified Check-ins

Custom Conditional Check-ins

Data Management

Edit Customer Data

Export Customer Data

Increased Record / Accounts Limit (Up to 10,000)

Customization and Compliance

API Key Access

HIPAA Compliance

Special HIPAA Procedures / Support

Enterprise

Support

One-on-One Training and Support

CRM / Data Integrations

Custom Integration

Routing and Appointment Scheduling

Route Optimization

iOS and Android Calendar Integration

Prospecting

Lead Generation (Prospecting)

Convert Leads to Records

Enhanced Lead Generation

Teams

Team Setup

Team "Custom" Roles / Permissions

Route Sharing and Assignment

Deployment and Onboarding Assistance

Dedicated Team Account Manager and Support

Reporting

Weekly Activity Reports

Custom Record Details

Custom Check-ins

Location Verified Check-ins

Custom Conditional Check-ins

Data Management

Edit Customer Data

Export Customer Data

Increased Record / Accounts Limit (Up to 10,000)

Customization and Compliance

API Key Access

HIPAA Compliance

Special HIPAA Procedures / Support

¹ This excludes NetSuite integrations which are only included with the purchase of 5 or more licenses.

² Every individual that uses Badger must have a corresponding account/user setup in the CRM.

³ Access to API/Developer Key is included (max 25k requests per day, per team); If purchased annually, Badger Maps will build badger-to-badger automations.

⁴ Badger syncs with any field in your CRM across any object, including fields related to capabilities like proposal software or order management etc.

⁵ Self-service imports are limited to 1,800 records per upload. If you're looking for more than this, call or email us, and we'll help with uploading (if your subscription record limit allows).