Field Sales Reps

More time selling.
Less time on everything else.

Field sales is hard enough without spending your day on planning, admin, and data entry. Badger Maps handles the logistics so you can focus on building relationships and closing deals.

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Everything you need to own your territory

Route optimization

Build your fastest multi-stop route in seconds — so you spend more time in front of customers and less time behind the wheel.

Map-based data visualization

See every account on a map, colorized by any metrics that matters to you, so the right opportunities are always obvious before you leave for the day.

Lead generation & prospecting

Find qualified prospects near your existing route and add them instantly — so every gap in your schedule becomes a new business opportunity.

Automated data collection

Log visits and capture notes with a single tap from the field, and let Badger sync everything to your CRM automatically — no end-of-day catch-up required.

CRM integration

Badger works natively with Salesforce, HubSpot, Zoho, and more — putting your live CRM data on a map you can access and act on anywhere.

Follow-up reminders

Set follow-up reminders on any account so Badger alerts you when it's time to reconnect — and no warm lead ever goes cold.

Route planning

Your optimal route, built in minutes.

Badger builds the fastest path to every account on your list, factoring in real-time traffic, your existing calendar commitments, and which accounts need the most attention. You can build the route yourself or use Badger AI to have the route built for you. The result is less time planning, less time behind the wheel, and more customer visits every day.

Learn more about Badger’s route planner
Badgerai routeplanner
Learn more about Badger’s route planner
Sales mapping

Every account visible.
Every priority obvious.

When your customer list lives in a spreadsheet, the accounts right around the corner are invisible — and the overdue ones are even easier to miss. Badger puts every customer and prospect on an interactive map so you can see who's nearby, who's overdue, and which accounts deserve the most attention before you leave for the day. Colorize accounts by last visit date, revenue, or follow-up status so the right priorities jump out instantly. Filter down to exactly the accounts you want to focus on, and build your route directly from that view.

Learn more about sales mapping
Fastestroutes
Learn more about sales mapping
Lead generation

Uncover the pipeline hidden in your territory

When a meeting cancels, most reps write off the hour. Badger instantly surfaces nearby accounts and prospects whenever your schedule opens up — so no time in the field goes to waste. Use the lasso tool to draw around any area and pull up every business inside it, filter by industry or business type, and add new leads to your route on the fly. Every gap in your day becomes a chance to find new business you didn't know was right around the corner.

Learn more about lead generation
Lead generation
Learn more about lead generation
CRM and field reporting

Ditch the end-of-day data entry

Badger lets you capture visit notes, meeting outcomes, and next steps right from the field and sync everything to your CRM automatically in real time. Use voice-to-text to dictate notes hands-free on the drive to your next stop. Fill out your CRM without ever opening your laptop. Every check-in is time and location stamped, giving you a verified record of every visit without any extra effort. Your reports won’t just be accurate, they’ll write themselves.

Learn more about field data collection & reporting
Learn more about field data collection & reporting
Follow-ups

Never miss a follow-up

The difference between a closed deal and a lost one is often just a follow-up that never happened. Badger makes sure no follow-up slip through the cracks — automatically reminding you when an account needs attention and keeping every deal moving without you having to think about it. You can also automate email follow-up right after a meeting so no deal ever goes cold.

Learn more about follow-ups
Follow ups
Learn more about follow-ups
Mileage Tracking

Stop tracking your mileage by hand

Field sales teams drive significant distances every week — and every mile driven for work deserves to be tracked and reimbursed accurately. Badger generates verifiable mileage reports automatically on every route, with no manual input required.

Learn more about mileage tracking
Mockup mileagetracking
Learn more about mileage tracking

See what Badger could do for you

What reps are saying

"In 20 years of outside sales, it has never taken this little time to plan my daily calls."

"Badger does 90% of the logistics of a new sales rep's job for them, so they sell more efficiently much faster."

"Our reps see opportunities they would not be able to notice without Badger."

Ready to take back your day?

Try Badger Maps for free. Customized data set up & CRM integration at no cost.

90-day money-back guarantee.